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Latest Product Launch: Elevate Your Bankside Performance This Spring
Explore the latest Guru fishing gear built to improve efficiency, comfort, and success on
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Aventus R Fishing Rod Range – Advanced Performance for Serious Anglers
Aventus R rods deliver the best in precision casting, power, and control for modern match
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Fish Smarter, Win More: Why CatchClicker PRO Is a Game-Changer for Serious Anglers
CatchClicker PRO turns precision, timing, and data into smarter casts and winning
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Gurus Underwater 5: Shallow Fishing for F1s at Weston Pools
Episode 5 of Guru Underwater explores the precision of shallow F1 fishing at Weston Pools
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The First New Product Launch of 2026
2026 begins with new Guru gear: the Guru N-Gauge Pro Reel, plus new bank side essentials.
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Guru Commercial Masters 2026: Final Tickets Available Now
Final tickets remain for the Guru Commercial Masters 2026. Big venues, big prizes, big
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Breaking the Ice: Catching Fish When Winter Locks the Water
Ice doesn’t stop fishing. With the right approach, you can catch consistently in cold
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From Winter Thames Chub to Giant Black Carp Abroad | Gary Newman
Tough winter rivers, a Thames chub highlight, and giant black carp from a remarkable trip
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This Small Fish Feeder Tactic Is Winning Matches Everywhere
Learn how speed, finesse and smart feeding turn small fish into match-winning weights.
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Frankie Gianoncelli's Winter Waggler Winner!
Frankie Gianoncelli reveals why the winter waggler gives you space, control, and more
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X-Level Accessory Chair: The Ultimate Adjustable Fishing Chair for Every Terrain
Ultra-stable, adjustable fishing chair built for comfort, versatility, and all-terrain
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New Guru Releases: Protection, Footwear, Storage & Rig Innovations
Guru launches new Pole Safe, Wellies, Rig Winders and Fusion Side Tray Bag this December.
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Limited Edition Technical Tees — Iconic Design, Premium Performance
Limited-edition fishing tees combining comfort, performance, with an iconic Guru hook
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October Launch: Introducing the Team Guru Bait System and Patch Beanie
Guru launches the new Bait System and Patch Beanie — built for performance and comfort.
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How To - Make Mikey Williams Autumn Ground Bait Mix
Mix up Mikey Williams’ autumn blend — a rich, fluffy ground bait perfect for cooler
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How To - Make Mikey's Secret Bomb Hook Bait
Learn to craft Mikey’s Secret Bomb Hook Bait — the ultimate fish-attracting setup!
